Knead a Search Engine Optimisation (SEO) strategy?
Every website worthy of Internet stardom will conform to a common set of search engine guidelines. The practice of Search Engine Optimisation (SEO) has become a core factor in organic lead generation over the past decade.
The theme, Google – User – You, should serve as a mantra for all your online branding. What it means is, you should never be too many clicks away from a users start point and over 90% of kiwis use Google as their start point.
On page optimisation ensures that your webpages are indexed so they return the best possible ranking on Google. Things like the header and page names, the page text, and page description will all factor into your search ranking.
Along with your website, you should also use other products such as Google Places, which is now entrenched as the de-facto yellow pages of the Internet. This will ensure that people who are searching for you, get shown you address & contact details immediately.